Provides tools for analysing investments and gives advice to the ordinary investor on strategies and techniques. In the current economy, many companies are priced lower than usual, therefore its the perfect time for value investing. Includes insight from traders who have understood stock price behavior, and achieved enviable performance records. Intellectually rigorous without being academically turgid. Value Investing is an investment strategy that generally involves buying shares in companies that appear under priced, Its considered to be cautious, or contrarian approach to investing but for most value investors it has delivered huge returns. The ideas derive from the investment theories of Ben Graham and David Dodd who taught at Columbia Business School in the 1920s. Famous proponents include Warren Buffett, John Templeton, Charlie Munger, Joel Greenblatt and Anthony Bolton.