A fizzingly entertaining and enlighting book Daily MailGladwell is not only a brilliant storyteller; he can see what those stories tell us, the lessons they contain GuardianWhy do some people achieve so much more than others?Can they lie so far out of the ordinary? In his provocative and inspiring new book, Malcolm Gladwell looks at everyone from rock stars to professional athletes, software billionaires to scientific geniuses, to show that the story of success is far more surprising, than we-could ever have imagined.- He reveals that its as much about where were from and what we do, as who we are - and that no one, not even a genius, ever makes it alone. Outliers will change the way you think about your own life story, and about what makes us all unique. Malcolm Gladwell is a global phenomenon . . . he has a genius for making everything he writes seem like an impossible adventureObserverExceptionally well-written . . . I wanted to cheer or clapEvening StandardGladwell deploys a wealth of fascinating data and informationFinancial TimesHe is the best kind of writer - the kind who makes you feel like youre a genius, rather than that hes a geniusThe Times