SUPPLY CHAIN MANAGEMENT

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John Mentzer draws on in-depth, real world interviews with the top supply chain executives in twenty companies, and a thorough review of supply chain management research to present a comprehensive model of supply chain management. The contributors are all supply chain experts with real world experience. They:
- clearly define supply chain management
- identify those factors that contribute to effective supply chain management
- suggest how the adoption of a supply chain management approach can affect business strategy and corporate performance
- provide practical guidelines on how companies can manage supply chains
- address the role of all the traditional business functions in supply chain management